HOW TO CREATE PERSONALIZED CHOCOLATE PACKAGING?

 

If you've focused your business around chocolate, you've bet on one of the world's most popular sweet treats. You haven't done things by halves, and your gourmet creations are sensational. At least in terms of taste and quality.

Because perhaps you still have a little way to go on the packaging side. Want to surprise your customers with personalized chocolate packaging?

An excellent idea to protect your exceptional product while strengthening your brand image. SM custom packaging USA provides the best custom packaging for small business.

Each occasion has its chocolate!

With an average consumption of 8.1 kg per household per year in the USA, the chocolate market represents around 325,458 tons. Among the highlights, two unfishable events during the year:

• Christmas in mind, which alone represents 10.6% of annual sales?
• Easter, with which the gap is widening but which still represents 4.4% of annual sales.

Perfect packaging guide

Did you know that chocolate melts at 34 degrees? A minor 29 degrees and your chocolate is already starting to soften.

It is, therefore, quite a challenge to allow it to reach its recipient in optimal conditions, primarily if you work in e-commerce.

Behind its aesthetic appearance, personalized chocolate packaging must offer excellent protection against:

• The light.
• Humidity.
• Temperature variations.
• The possible invasions of insects.

It will generally thus include an inner layer made of aluminum or diaper paper. All covered with paper or cardboard on which you will make sure to affix a sensational design. The future customer is, in any case, not aware of the difficulties and manufacturing requirements that you encounter.

And since even the best packaging in the world won't stand up to too long a shipping time for long, keep the time between order processing and delivery as short as possible. Favor Mondays, Tuesdays and Wednesdays to send your chocolates for collection, and avoid public holidays.

The psychological effect of packaging on taste

Eating is one of the most multisensory activities; many studies have looked throughout history at the role played by our taste buds. It turns out that this is much less important in the perception of flavors than others of our senses.

It is the psychologist and researcher who is one of the pioneers of multisensory research. Through his articles, for example, he demonstrated that a strawberry mousse tasted ten times sweeter when served in a white container rather than a black container.

As for the coffee will appear twice as intense and sweeter when served in a white cup rather than in transparent glass.

Discoveries are not to be overlooked in the development of your packaging and are more and more integrated throughout the packaging design process. A wrong choice of color, an inappropriate message, and a drop in your sales are for sure!

It is most certainly not Coca-Cola that will be able to say the opposite.

There are now many options available to you to develop your personalized chocolate packaging. Do not forget to bet above all on gluttony and design, innovative perhaps, but which will never erase that it is above all about chocolate.

How do I personalize my chocolate packaging?

An excellent showcase for your business

A few well-chosen colors or custom packaging boxes with logo, and you already get an original product capable of promoting your activities.

Choose your packaging material carefully; push the detail to the maximum by individually wrapping your chocolates in personalized packaging. Recall the values ​​of your brand on the inside cover of your box or a small note.

In addition to constituting a gourmet gift that will delight customers and employees, it will help talk about your business in the best possible way!

A personalized message

An excellent gift idea to decline for all events! We focus on solid colors, enhanced by a carefully crafted funny or romantic phrase.

A trend that is gaining ground in many sectors, and to which chocolates are no exception. All that remains is to be creative to offer messages with which as many people as possible can identify!

A card for a special occasion

An excellent personal note on thick paper, maybe a little gilding. Feel free to design your cards or let your customers write their own words.

In this case, perhaps bet on a more straightforward design so as not to overload the information.

Personalized gifts for the whole family

For Christmas or Easter, Valentine's Day, Mother's Day, Father's Day… For a special occasion or no particular reason get custom packaging canada.

If life is a party, chocolate is one of the best ways to bring it to life! Especially since the field of possibilities is almost infinite.

Original shape, message or photo affixed directly to the chocolate, luxurious box or small hand-crafted bag. Everything is achievable and will contribute to the influence of your brand!

Rather refined?

You have opted for a high-end positioning. So your personalized chocolate packaging must live up to the quality and price you claim.

Here again, there is no need to overdo it. A friendly game of textures, a simple but elegant design. An association of colors and patterns will create a beautiful overall harmony.

Rather natural?

The good, the organic, the eco-responsible, you have made an actual trademark. It is for all these values ​​that your customers flock to you.

So that it continues to recognize itself in your personalized chocolate packaging and so that your values ​​remain legible, advocate the natural and straightforward down to the smallest detail.